Royal Caribbean Makes a Huge Purchase and a Kind Gesture

With its namesake brand, Royal Caribbean International (RCL) – Get Royal Caribbean Group Report has continually built the biggest cruise ships in the world. That’s a strategy built around cruise where the ship is the destination.

On an Oasis-class ship (and soon on the new Icon-class) the destination really doesn’t matter because passengers can spend their days exploring the massive ships which offer everything from water slides to ice skating.

Bigger ships, however, have their limits. You can’t dock an Oasis-class ship at many ports and that limits the itineraries the cruise line can offer. Smaller ships often serve more as a mean to an end — it’s a comfortable way to get where you’re going.

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